CryptoPotato
CryptoPotato
  • Crypto News
  • Margin Trading
  • Guides
    • Bitcoin & Crypto Guides 101
    • Bitcoin For Beginners
    • Editorials
  • DeFi & NFT
  • Buy
  • Language
    • Spanish
    • Turkish
    • German
    • Bulgarian
  • Crypto News
  • Bitcoin For Beginners
  • Cryptocurrency Guides 101
  • Editorials
  • Bitcoin & Crypto Margin Trading
  • DeFi & NFT News
  • Bitcoin Price Analysis
  • Ethereum (ETH) Price Analysis
  • Ripple (XRP) Price Analysis
  • Market Updates
  • Interviews
  • Buy Bitcoin with Card
  • CryptoPotato Spanish
  • CryptoPotato Turkey
  • CryptoPotato Germany
  • CryptoPotato Bulgaria
  • Market Updates
  • BTC Analysis
  • ETH Analysis
  • XRP Analysis
  • Interviews
CryptoPotato
CryptoPotato
  • Crypto News
  • Margin Trading
  • Guides
    • Bitcoin & Crypto Guides 101
    • Bitcoin For Beginners
    • Editorials
  • DeFi & NFT
  • Buy
  • Language
    • Spanish
    • Turkish
    • German
    • Bulgarian
  • Crypto News
  • Bitcoin For Beginners
  • Cryptocurrency Guides 101
  • Editorials
  • Bitcoin & Crypto Margin Trading
  • DeFi & NFT News
  • Bitcoin Price Analysis
  • Ethereum (ETH) Price Analysis
  • Ripple (XRP) Price Analysis
  • Market Updates
  • Interviews
  • Buy Bitcoin with Card
  • CryptoPotato Spanish
  • CryptoPotato Turkey
  • CryptoPotato Germany
  • CryptoPotato Bulgaria
Home » Crypto News » Nearly 50% of Gen Z and Millennials Want Crypto Exposure in 401(k) Plans: Survey

Nearly 50% of Gen Z and Millennials Want Crypto Exposure in 401(k) Plans: Survey

Author: Mandy Williams

Last Updated Oct 29, 2022 @ 08:58

Young investors “wish” to add crypto assets to their retirement savings accounts. 

Getting your audio player ready...

As the global financial ecosystem continues to witness major changes, young investors in the United States are increasingly leaning towards crypto assets as an alternative investment option to add to their retirement plans.

50% of Young People Want Crypto in 401(k)

A recent survey by the U.S. asset manager, Charles Schwab, which polled about 1,100 401(k) retirement plan participants aged between 21 and 70, revealed growing interest in the nascent digital asset industry. 

About 45% of millennials and 46% of Gen Z disclosed that they “wish” to invest in cryptocurrencies when asked what investment products they would like to see added to their (401k) retirement plan.

The survey further revealed that 43% of Gen Z and 47% of millennials have already invested in cryptocurrencies outside their 401(k) accounts, which Charles Schwab pointed out as an indication of the group’s affinity for the asset class.

This bubbling interest in cryptocurrencies among Gen Z and millennials contrasted with the sentiments of much older investors made up of Gen X and baby boomer respondents. 

As per the findings, only 31% of Gen X and 11% of boomer respondents have the desire to add crypto assets to their 401(k) plans. Even more disappointing is the percentage of these older investors already holding crypto asset positions, with 33% of Gen X admitting to having crypto and a meager 4% of boomers.

Strong Demand for Bitcoin 401(k)

The survey also noted that rising inflation remains the biggest barrier to retirement among all investors as they continue to look for safer investment vehicles to hedge against harsh economic conditions. 

With more investors warming up to digital assets, institutions have begun providing options for investors to include crypto as part of their retirement plans.

Earlier in April, one of the world’s biggest asset managers, Fidelity Investments, revealed that it would allow holders of its 401(k) retirement savings accounts to invest in Bitcoin. The firm explained that account holders would be allowed to spend up to 20% of their balance on Bitcoin.

Meanwhile, the survey comes as Schwab gets more involved in the digital asset industry. Last month, the asset manager was among the investors that backed the launch of the cryptocurrency trading platform EDX Markets. 

SPECIAL OFFER (Sponsored)
Binance Free $600 (CryptoPotato Exclusive): Use this link to register a new account and receive $600 exclusive welcome offer on Binance (full details).

LIMITED OFFER for CryptoPotato readers at Bybit: Use this link to register and open a $500 FREE position on any coin!

Tags: Bitcoin Bitcoin Adoption
Enjoy reading? Share with your friends
Facebook Twitter LinkedIn Telegram

About The Author

Mandy Williams
More posts by this author

Mandy Williams is a full-time reporter at CryptoPotato. She joined the cryptocurrency space in early 2017 during her search for financial freedom and has remained devoted to the industry.
Contact Mandy: Twitter

Join Our Community

FacebookX YouTubeTelegram


Editorials
10 Best Meme Coins to Watch in June 2025

10 Best Meme Coins to Watch in June 2025

7 Best Meme Coin Presales to Watch in June 2025

7 Best Meme Coin Presales to Watch in June 2025

Toobit Review 2025: Is Toobit a Safe Crypto Exchange?

Toobit Review 2025: Is Toobit a Safe Crypto Exchange?

Hyperliquid Bridge: How to Bridge USDC to Hyperliquid

Hyperliquid Bridge: How to Bridge USDC to Hyperliquid

11 Best Crypto Presales to Consider in June 2025

11 Best Crypto Presales to Consider in June 2025

Need for Speed – Only Ultra-Fast Blockchains Will Win the Adoption Race (Opinion)

Need for Speed – Only Ultra-Fast Blockchains Will Win the Adoption Race (Opinion)

The 5 Best Bitcoin Mining Pools in 2025: Complete Guide

The 5 Best Bitcoin Mining Pools in 2025: Complete Guide

Join Our Newsletter
Become a CryptoPotato VIP
One Weekly Email Can Change Your Crypto Life.
Sign-up FREE to receive our extended weekly market update and coin analysis report
We NEVER send spam. You can unsubscribe at any time.
Invalid email address
Thanks for subscribing!
Footer Logo
About
Advertise on CryptoPotato
About Us | Contact Us | Careers
Editorial Policy
Terms of service | Privacy Policy | GDPR
More Sections
IEO List | Evaluations
Airdrops
Scholarship
Disclaimer
Disclaimer: Information found on CryptoPotato is those of writers quoted. It does not represent the opinions of CryptoPotato on whether to buy, sell, or hold any investments. You are advised to conduct your own research before making any investment decisions. Use provided information at your own risk. Full disclaimer
© Copyright CryptoPotato 2016 - 2025
Scroll to top
One Daily Email Can Change Your Crypto Life.

Sign-up FREE to receive our extended daily market update and coin analysis report

We never send SPAM. You can unsubscribe at any moment
Invalid email address
Thanks for subscribing!