Helsinki-based Sulake is set to leverage Ethereum’s layer 2 scaling solution – Immutable X. The main objective behind the move is to foster the NFT experience for its online community of over 500,000 monthly active Habbo users across the world.
According to the press release shared with CryptoPotato, Immutable X will allow Sulake-owned Habbo to dive deeper into Web3 and simultaneously enable its global community users “to achieve a deeper social connection” to handle large volumes with gas-free NFT trading and minting.
Fundamentally, Immutable X aims to address the growing energy cost and carbon footprint of producing NFT on the Ethereum network. The latest collab will also focus on providing a 100% carbon neutral NFT experience.
The post also detailed that Habbo is evolving the early integration with the scaling platform into a formal partnership. The two entities will develop an NFT roadmap, and ultimately, the integration will give Habbo and its users access to security, scalability of 9,000 TPS, and gas-free trading and minting.
Following the development, Muumiopappa, Habbo NFT’s Game Lead Designer stated,
“Immutable X is a great solution for our community members because not only is it user-friendly and well-equipped with the TokenTrove integration, but as a Layer 2 solution, Immutable allows our users to trade NFTs without having to pay exorbitant transaction fees.”
Onboarding Immutable X also aligns with Habbo’s carbon-neutral framework as well as Sulake’s long-term plans to combat climate change and its impacts. Last year, the Finnish video game company partnered with Offsetra in a bid to offset carbon emissions related to NFT minting.
Earlier this month, GameStop revealed choosing Immutable X as the technology for its upcoming NFT marketplace. The popular brick-and-mortar video game retailer said it will utilize the scaling solution’s technology for trading and minting NFTs.
In addition to the 100% carbon neutral marketplace, both Immutable and GameStop also plan to launch a $100 million grant program denominated in IMX tokens for crypto game content creators as well as tech developers.
CryptoPotato earlier reported that Immutable X had a successful Series B fundraising round, clocking in $60 million in fresh capital. The round was led by some of the most prominent crypto firms as well as venture capitalists such as Alameda Research, Reinventure, Galaxy Interactive, VaynerFund, AirTree Ventures, Apex Capital, and Fabric Ventures.