David Beckham Becomes a Global Brand Ambassador for a Crypto Firm

David Beckham entered the world of cryptocurrencies by becoming the global brand ambassador for DigitalBits.

The cryptocurrency industry continues to attract celebrities. The latest to jump on the bandwagon was none other than the football legend David Beckham.

  • According to a recent press release, David Beckham – a global sports icon – has become the brand ambassador for DigitalBits – a blockchain project.
  • Part of his responsibilities would be to further DigitalBits to users, brands, and to organizations worldwide.
  • Speaking on the matter, Beckham said:

I am always keen to find new ways to connect with my fans across the world. The moment I spoke with AI and the DigitalBits team, I knew that this was a major opportunity to create new experiences for my fans online. I have always takne pride in working with the best teams and I am so excited to work on my NFT collections and more innovations in the future.

  • DigitalBits itself is a blockchain protocol – a layer-one, to be precise – with a focus on speed and efficiency.
  • In any case, Beckham is not the only celebrity who’s taken the role of being a global brand ambassador for a crypto company.
  • Last year, we saw film superstar Matt Damon take the same position but for CryptoCom.
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George Georgiev
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Georgi Georgiev is CryptoPotato's editor-in-chief and a seasoned writer with over 8 years of experience writing about blockchain and cryptocurrencies. Georgi's passion for Bitcoin and cryptocurrencies bloomed in late 2016 and he hasn't looked back since. Crypto’s technological and economic implications are what interest him most, and he has one eye turned to the market whenever he’s not sleeping.